Posted on

Special Testimony From Our Very Own, Ernie Rodina


As many of you I am dealing with a major health issue that has changed my life and made me do  a “gut check”.

I want to share with you a youtube video of where I am really focussing my life.  Many of our friends and family are dealing with their own crosses they have to bear. So whether it is a loss of a friend or family member to death, cancer, dementia, alcoholism, drugs, PTSD or whatever. Hopefully this video will show you how I am dealing with my condition.  I hope it can be a help to you.

“I am all in for Jesus”


Posted on

“Better Horses Media” Announces “Broadcast Sales” as it’s National Sales Representative for Ad Revenue

Dedicated to helping the Equestrian industry Execute Targeted, Data-Driven, Scalable agricultural advertising campaigns 

Kansas City, MO – July 20, 2020 – Better Horses, LLC, the nation’s leading media company for Equestrians, announced today Broadcast Sales will represent Better Horses Television and Radio platforms nationwide.   Better Horses is committed to delivering high quality entertaining content that gives a true reflection of the horse industry and takes pride in promoting forward-thinking products that help equestrians stay updated.

Broadcast Sales, Farm and Agricultural Division, based out of Chicago, Illinois, and Wichita, Kansas, will custom design the most effective campaigns for advertisers, while adding the research; mapping, verification, invoicing, billing and placement.

With over 30 broadcast markets in radio and TV, Better Horses Media’s ever-expanding position in the media marketplace includes two cable television networks, RFD and The Cowboy Channel, along with Rural Radio Sirius XM Channel 147.  “The measured revenue of horses and other equine production will be $1.5 billion in 2020”, said Ed Adams, Chief Executive Officer of Better Horses, LLC.  “This is an exciting time for the horse industry.  The partnership between Broadcast Sales and Better Horses will strengthen both companies and better fulfill customer needs”. 

“Better Horses has a loyal target audience in programmatic sales”, said Jeff Brunstein, Co-founder and CEO of Broadcast Sales, Inc. With the combination of tactical data and our industry knowledge, this allows for quick precise placement of a customized message for horse owners and cattleman throughout the U.S. and Canada.

Broadcast Sales Farm and Ag division will be led by Ron Metzinger, Ag/Marketing Specialist. Metzinger brings over 25 years of Consulting Advertising Agriculture experience to lead a tenured sales team. 

“The addition of Better Horses provides social media, eblast, podcast and a digital footprint for easy access to our content, said Ernie Rodina, President of Better Horses.  “This new digital sales arena enables us to continue to invest even more time and resources into programming content”.

About Better Horses:

Better Horses, LLC is a multi-platform media and communications company that delivers content to the equestrian industry in television, print, radio, digital and special events. The company exists to provide professional, dynamic informative entertainment that enable horse enthusiasts to swap and share advice, promote and interact with one another to increase learning and productivity.

This fresh approach means Better Horses innovates with all those that interact with the business; also, as a direct result, exciting products and services are devised.

Better Horses is actively involved in the industry and horse shows. Supporting industry associations and professional societies to help us better understand and anticipate concerns and to share our expertise.

About Broadcast Sales:

Since 1990, Broadcast Sales, Inc.  has specialized in working with farm and agricultural clients and their agencies. Broadcast Sales is the only advertising placement company for all-small to mid-sized markets in the U.S. and Canada, without limitation to agricultural regions.

Today with expansive resources and statistical data, Broadcast Sales help a wide variety of clients place media to reach their specific audiences in all markets whether large or small.

Posted on


  • Brown 1 1/2 lbs hamburger
  • 1/2 cup red onion chopped
  • t tbs minced garlic
  • 1/4 cup chopped red pepper
  • 1 tbs jalapeños pepper, minced
  • minced 8 button mushrooms, chopped
  • 28 oz can crushed tomatoes
  • 2 tbs tomato paste
  • 1 small can hot n spicy V8
  • 1/4 cup red wine
  • 1/4 cup beef broth
  • 1 tbs beef base
  • 2 tbs Italian seasoning
  • 1 tsp thyme
  • 1tsp marjoram
  • 1 tbs basil salt and pepper

Brown the beef then add the onions, peppers, mushrooms. Cook the veggies until tenderthen add all the rest of the ingredients . Add more beef broth if needed to adjust the thickenss.cook at least 30 minutes to marry the flavors. Add more seasoning as needed. Serve over home made linguini pasta. Home made spaghetti sometimes gets kind of gummy so I like the wider noodles better.


Posted on

Mexican Cowboy Beans

3 cans pinto beans  (drained and rinsed)

1 can petite diced tomatoes

1 good sized smoked ham shank

1 medium sized chopped onion

2 minced deseeded jalapeño peppers

2 cloves minced garlic

2 bay leaves

2 tbs apple cider vinegar

2 tbs Worcestershire sauce

2 tbs brown sugar salt and pepper

In heavy dutch oven place the ham shank one can of beans and the rest of the ingredients. Cook over low heat two or three hours until the ham shank is tender. Remove the ham shank and clean off all the good meat and return it to the pot along with the rest of the beans. Cook another 30 minutes or so and adjust the seasoning.


Posted on

Better Horses Martin Saddle Sweepstakes Sign Up Form

Better horses logo

Enter to win a New Martin Saddle! Entry deadline is December 2019.

  • (Check all that apply)
Posted on

Cowboy Calzones

1 lbs browned ground beef

1 cup chopped onion

1/2 cup green pepper

1/2 cup chopped button mushrooms

2 tbs finely diced jalapeño pepper

2 tbs dried Italian herbs

6 or 8 Rhodes frozen dinner rolls

2 to 3 cups mozzarella cheese

For the sauce:

1 pint jar of your favorite pizza sauce

2 tbs olive oil

1/2 cup finely chopped onions

1/2 cup chopped bell peppers

1/2 cup chopped mushrooms

1/4 cup red wine

2 tbs finely chopped garlic (or 1 tbs garlic powder )

2 tbs dried Italian herbs

3 tbs suger

salt and pepper

Brown the beef then add all the veggies and herbs and salt and pepper and cook until tender. Raise the rolls according to the instructions on the package. On a floured board roll the rolls out to about 1/8 inch thick. Add 1 1/2 to 2 tbs of the beef mixture to the middle of the smashed roll. Put 2 tbs of the sauce on the beef. sprinkle with the cheese over the sauce. coat the edges of the roll with an egg wash (1 egg and a little water mixed well). stretch and roll the dough over and crimp the edges with a fork. poke a few vent holes in the top so it won’t blow up and egg wash the entire top. Bake on a greased sheet pan at 350 deg until the tops are browned. serve with the red sauce on the side or covered over the top

Posted on

Mini Pizzas

6 english muffins

1 lbs browned ground beef

1 cup chopped onion

1/2 cup chopped bell pepper

1 cup chopped button mushrooms

1/2 cup sliced black olives

2 tbs Italian herbs

2 to 4 cups mozzarella cheese

salt and pepper

For the sauce:

1 pint jar of your favorite pizza sauce

2 tbs olive oil1/2 cup finely chopped onions

1/2 cup chopped bell peppers

1/2 cup chopped mushrooms

1/4 cup red wine

2 tbs finely chopped garlic (or 1 tbs garlic powder )

2 tbs dried Italian herbs

3 tbs suger

salt and pepper

Make the sauce first: In sauce pan add the olive oil and everything except the jar of sauce and the red wine. cook over medium heat until the veggies are tender: add the red wine and cook for a few minutes until about 1/2 the wine is reduced: now add the jared sauce and simmer at least 1/2 hour.

Brown the beef then add the veggies and herbs then cook until the veggies are tender crisp with salt and pepper. Slightly brown the english muffins first. Place the muffins on a sheet pan (line it with foil to help with clean up)Put some the sauce on the browned muffins then the beef and add the black olives (optional of course) top with the mozzarella cheese. Bake in a 350 deg oven until the cheese is melted

Posted on

Steak Tar Tar

For about 2 inches of filet (chopped real fine)

1 tbs diced green onions

1 tbs diced red onion

1 tbs diced jalapano pepper

1 tsp diced and smashed garlic

1 tbs diced capers

1 tbs liquid from capers

1 tbs vinegar

1 tbs sesame oil

2 tbs sugar ( or more )juice of one lime

1 tsp horseradishes1 tbs hole grain mustard

1 tbs seseme seeds

salt and pepper

mix well and let rest in frog for at least 30 minserve on crackers !or whatever you likeenjoy !!!!!!!!

Posted on

No Churn Vanilla Ice Cream

1 14 oz can sweetened condensed milk

2 tsp Vanilla

1tsp salt

2 cups heavy cream

Mix the sweetened milk and vanilla and salt together.

In a separate bowl beat the cream in separate cold bowel to stiff peaks.

Now stir about one cup of the whipped cream into the condensed milk mixture.

Now fold this mix back into the rest of the whipped cream (gently!!!!) pour the whole thing into a loaf pan and freeze for about four or five hours..If you want , about half way through the freezingyou can put swirls in it by sprinkling whatever you want like, crushed Oreos or fruit or anything you like , over the top then just take a stick and stir it in